How the Twitter-Google Deal Will Change the Way You Tweet

As you may have already heard, Twitter struck a deal with Google that will once again allow tweets to be displayed within the search giant’s...

Use the Rifle, Not the Shotgun: 2 Ways to Maximize Facebook Ad Effectiveness

Despite the incessant claims that Facebook is becoming a social network for the elderly, there are still 175 million-plus people logging in daily. In...

2 Ways the Facebook Atlas Ad Platform Will Change Online Advertising

Facebook knows what its users see, how they engage, what they’re interested in, who they talk to, what they talk about, and where they...

3 Must Dos for Media Relations Pros

1) Do Pitch ACTUAL news to the media. Somewhere along the line, PR firms across the country have started to forget that our job is...

3 Tips for Marketing to Millennials

In case you haven’t noticed yet, millennials are growing up and spending more money than ever. In fact, this group of 18-34 year olds...

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3 Steps Every Entrepreneur Should Take to Position Themselves as an Expert in Their...

It is a fact that consumers and business owners are more likely to do business with you if they perceive you to be an...

7 Free Stock Photo Sites Every Startup Marketer Needs to Know About

In case you haven't noticed yet, paid stock photo sites are super expensive and still totally cheesy sometimes. I get it, that's...

5 Legit Reasons to Hire a Social Media Agency Instead of Doing it Yourself

Whether you’re launching a startup or already a veteran entrepreneur, it’s likely you already know this and understand that the proper use of social...